Creating opportunities for economically disadvantaged producers (supporting the poorest producers)
Transparency and accountability (dealing fairly and openly with trading partners)
Capacity building (developing the skills of producers and creating opportunities for trading their products)
Promoting Fair Trade (telling as many people as possible about Fair Trade and informing customers where products have come from)
Payment of a fair price (ensuring that producers receive a fair price for their products)
Gender Equity (providing equal pay and opportunities for women and men)
Working conditions (ensuring that producers are working in a healthy and safe place)
Child Labour (ensuring that the UN Convention on the Rights of the Child is respected)
The Environment (ensuring that materials and processes used in production and packing do not damage the environment)